One million customers: virtually every third household now watches TV with Swisscom

Seven years ago Swisscom surprised Switzerland with its new TV product and has held its ground as market leader in digital TV for more than two years. “Thanks to Swisscom TV, competition in the Swiss TV market is working better than ever. While practical functions such as the Replay function have changed the way people use television, customers are benefiting from an increasingly attractive range of offerings,“ says Marc Werner, Head of Residential Customers at Swisscom. A key success factor of Swisscom TV is that it features the best range of entertainment offerings in Switzerland, which is being expanded on an ongoing basis. Thanks to the continued addition of new channels over the last few weeks, Swisscom TV now offers the biggest selection of HD channels: besides 200 channels in standard quality (SD), depending on their subscription customers can now watch over 70 channels in HD quality.