Microsoft Cloud Ecosystem 2024 

The introduction of technologies such as GenAI marks a historic turning point and clearly shows how cloud technology and big-data solutions are changing our daily lives.

The cloud is currently reaching the late majority market in Switzerland, with digital sovereignty standing out as an emerging trend. Especially in times of growing cybersecurity risks, key components such as zero-trust security architectures are becoming increasingly established. With the support of service providers, companies have a unique opportunity to effectively harness the experience they have gained over recent years to redesign their own cloud strategies.

As the market leader, Microsoft sets the standards in the cloud sector. The progressive integration of AI at all levels is the catalyst for groundbreaking solutions and is radically changing the Microsoft ecosystem.

The use of automation concepts, in-house blueprints and their experience curve opens up a wide range of opportunities for companies to keep pace with the digital transformation. It is therefore important that companies examine how they can optimise legacy services, address issues such as digital sovereignty and use new service concepts to develop additional revenue streams.

Analysis by the market research company ISG shows that Swisscom is one of the Swiss market’s leading cloud experts. Swisscom strong positioning is due not only to its diverse solutions and services, but also to its strategically important partnerships with the technology providers Microsoft, SAP, AWS, Cisco and Dell.